Magnolia Videos | Magnolia DXP marketing@magnolia-cms.com https://video.magnolia-cms.com en-us Visualplatform http://blogs.law.harvard.edu/tech/rss Magnolia Videos | Magnolia DXP episodic no https://video.magnolia-cms.com/files/rv1.144/sitelogo.gif https://video.magnolia-cms.com http://video.magnolia-cms.com/dmexco-masterclass-2026-winning <p><p><em>If nobody clicks, what's a website for?</em></p><p>For twenty years, the answer was simple: get found, get visited, get converted. That world is quietly ending—AI agents now read, summarize, and vouch for your brand before your customer ever reaches your site. The click is disappearing, and the website's job hasn't ended—it's changed: it's no longer built to be visited, but to be the definitive, reliable source that AI agents cite, quote, and act on.</p><p>This session unpacks what that shift demands—why accessible, well-built sites, not page views, are becoming the real currency of digital experience, and how agentic AI is already changing the way content gets built, orchestrated, and shipped at scale. You'll leave with a sharper answer to the question that opens this talk, and a clear view of what it takes to build a website worth citing.</p></p><p><a href="http://video.magnolia-cms.com/dmexco-masterclass-2026-winning"><img src="http://video.magnolia-cms.com/64968559/132372516/c8cd801ca3b829b8543464c53827bb58/standard/download-17-thumbnail.jpg" width="600" height="338"/></a></p> http://video.magnolia-cms.com/photo/132372516 Thu, 01 Oct 2026 08:48:33 GMT DMEXCO Masterclass 2026 - Winning Customer Experience in the Age of Agentic... If nobody clicks, what's a website for?For twenty years, the answer was simple: get found, get visited, get converted. That world is quietly ending—AI agents now read, summarize, and vouch for your brand before your customer ever reaches your site. The click is disappearing, and the website's job hasn't ended—it's changed: it's no longer built to be visited, but to be the definitive, reliable source that AI agents cite, quote, and act on.This session unpacks what that shift demands—why accessible, well-built sites, not page views, are becoming the real currency of digital experience, and how agentic AI is already changing the way content gets built, orchestrated, and shipped at scale. You'll leave with a sharper answer to the question that opens this talk, and a clear view of what it takes to build a website worth citing. If nobody clicks, what's a website for?For twenty years, the answer was simple: get found, get visited, get converted. That world is quietly ending—AI agents now read, summarize, and vouch for your brand before your customer ever reaches your... Magnolia Videos | Magnolia DXP 21:14 <p><p><em>If nobody clicks, what's a website for?</em></p><p>For twenty years, the answer was simple: get found, get visited, get converted. That world is quietly ending—AI agents now read, summarize, and vouch for your brand before your customer ever reaches your site. The click is disappearing, and the website's job hasn't ended—it's changed: it's no longer built to be visited, but to be the definitive, reliable source that AI agents cite, quote, and act on.</p><p>This session unpacks what that shift demands—why accessible, well-built sites, not page views, are becoming the real currency of digital experience, and how agentic AI is already changing the way content gets built, orchestrated, and shipped at scale. You'll leave with a sharper answer to the question that opens this talk, and a clear view of what it takes to build a website worth citing.</p></p><p><a href="http://video.magnolia-cms.com/dmexco-masterclass-2026-winning"><img src="http://video.magnolia-cms.com/64968559/132372516/c8cd801ca3b829b8543464c53827bb58/standard/download-17-thumbnail.jpg" width="600" height="338"/></a></p> ai artificial intelligence conference dmexco http://video.magnolia-cms.com/dmexco-masterclass-2026-from <p><p>Digital differentiation is no longer just about a polished design; it’s about creating connected experiences. For a heritage manufacturer like <strong>Nolte Küchen</strong>—where premium craftsmanship meets advanced production—the challenge was multi-layered: an aging brand identity, a restrictive tech stack, and the complex task of driving measurable marketing success across consumers, retailers, and trade partners. The solution? A radical transformation of their digital touchpoints.</p><p></p><p>Together with synaigy and Magnolia DXP, the kitchen manufacturer built a technological foundation that effortlessly supports a complex multi-brand and multi-country setup. The new platform unites emotional B2C inspiration with deep B2B workflows on a single, highly scalable architecture.</p><p></p><p>In this Masterclass, <strong>Michael Weiss </strong>(Nolte Küchen), <strong>Klaus Cloppenburg</strong> (synaigy), and <strong>Sebastian Stang</strong> (Magnolia) share how an uncompromising commitment to <strong>customer-centricity directly drives financial success</strong>—and why technological flexibility is the ultimate key to future-proof, global brand ecosystems.</p></p><p><a href="http://video.magnolia-cms.com/dmexco-masterclass-2026-from"><img src="http://video.magnolia-cms.com/64968558/132372854/1ae9dbf2735b45289c35f80338af0fe8/standard/download-15-thumbnail.jpg" width="600" height="338"/></a></p> http://video.magnolia-cms.com/photo/132372854 Thu, 01 Oct 2026 08:47:44 GMT DMEXCO Masterclass 2026 - From Monolith to Brand Experience: How Nolte Küchen... Digital differentiation is no longer just about a polished design; it’s about creating connected experiences. For a heritage manufacturer like Nolte Küchen—where premium craftsmanship meets advanced production—the challenge was multi-layered: an aging brand identity, a restrictive tech stack, and the complex task of driving measurable marketing success across consumers, retailers, and trade partners. The solution? A radical transformation of their digital touchpoints.Together with synaigy and Magnolia DXP, the kitchen manufacturer built a technological foundation that effortlessly supports a complex multi-brand and multi-country setup. The new platform unites emotional B2C inspiration with deep B2B workflows on a single, highly scalable architecture.In this Masterclass, Michael Weiss (Nolte Küchen), Klaus Cloppenburg (synaigy), and Sebastian Stang (Magnolia) share how an uncompromising commitment to customer-centricity directly drives financial success—and why technological flexibility is the ultimate key to future-proof, global brand ecosystems. Digital differentiation is no longer just about a polished design; it’s about creating connected experiences. For a heritage manufacturer like Nolte Küchen—where premium craftsmanship meets advanced production—the challenge was multi-layered: an... Magnolia Videos | Magnolia DXP 25:35 <p><p>Digital differentiation is no longer just about a polished design; it’s about creating connected experiences. For a heritage manufacturer like <strong>Nolte Küchen</strong>—where premium craftsmanship meets advanced production—the challenge was multi-layered: an aging brand identity, a restrictive tech stack, and the complex task of driving measurable marketing success across consumers, retailers, and trade partners. The solution? A radical transformation of their digital touchpoints.</p><p></p><p>Together with synaigy and Magnolia DXP, the kitchen manufacturer built a technological foundation that effortlessly supports a complex multi-brand and multi-country setup. The new platform unites emotional B2C inspiration with deep B2B workflows on a single, highly scalable architecture.</p><p></p><p>In this Masterclass, <strong>Michael Weiss </strong>(Nolte Küchen), <strong>Klaus Cloppenburg</strong> (synaigy), and <strong>Sebastian Stang</strong> (Magnolia) share how an uncompromising commitment to <strong>customer-centricity directly drives financial success</strong>—and why technological flexibility is the ultimate key to future-proof, global brand ecosystems.</p></p><p><a href="http://video.magnolia-cms.com/dmexco-masterclass-2026-from"><img src="http://video.magnolia-cms.com/64968558/132372854/1ae9dbf2735b45289c35f80338af0fe8/standard/download-15-thumbnail.jpg" width="600" height="338"/></a></p> composable dxp conference dmexco dxp dx platform ecommerce e-commerce event fallstudie http://video.magnolia-cms.com/composable-storefronts-how-to <p>The benefits of a composable storefront in our masterclass:&nbsp;<br><br> A composable storefront enables retailers to optimize their online presence by integrating modular microservices. Thanks to the composable approach, retailers can react quickly to changing customer needs and new technologies can be easily integrated into the storefront. Customers benefit from a personalized and seamless shopping experience. In this session, Salesforce and Magnolia will show how to combine an appealing user interface with personalized content and smooth interactions. <p>Join Patrick Kinzel, Senior Account Executive Commerce Cloud at Salesforce, and Sebastian Stang, General Manager EMEA at Magnolia, for key insights to strengthen your ecommerce customer experience.</p> <p>Discover more:<br> <a href="https://www.magnolia-cms.com/about/events/Magnolia-at-K5.html">https://www.magnolia-cms.com/about/events/Magnolia-at-K5.html</a></p></p><p><a href="http://video.magnolia-cms.com/composable-storefronts-how-to"><img src="http://video.magnolia-cms.com/64968558/87014871/68e6a8707288bd07f093eae1ce151b55/standard/download-11-thumbnail.jpg" width="75" height=""/></a></p> http://video.magnolia-cms.com/photo/87014871 Thu, 13 Jul 2023 14:59:21 GMT Composable storefronts: how to enable a seamless and effective customer... The benefits of a composable storefront in our masterclass: A composable storefront enables retailers to optimize their online presence by integrating modular microservices. Thanks to the composable approach, retailers can react quickly to changing customer needs and new technologies can be easily integrated into the storefront. Customers benefit from a personalized and seamless shopping experience. In this session, Salesforce and Magnolia will show how to combine an appealing user interface with personalized content and smooth interactions. Join Patrick Kinzel, Senior Account Executive Commerce Cloud at Salesforce, and Sebastian Stang, General Manager EMEA at Magnolia, for key insights to strengthen your ecommerce customer experience. Discover more: https://www.magnolia-cms.com/about/events/Magnolia-at-K5.html The benefits of a composable storefront in our masterclass: A composable storefront enables retailers to optimize their online presence by integrating modular microservices. Thanks to the composable approach, retailers can react quickly to... Magnolia Videos | Magnolia DXP 34:34 <p>The benefits of a composable storefront in our masterclass:&nbsp;<br><br> A composable storefront enables retailers to optimize their online presence by integrating modular microservices. Thanks to the composable approach, retailers can react quickly to changing customer needs and new technologies can be easily integrated into the storefront. Customers benefit from a personalized and seamless shopping experience. In this session, Salesforce and Magnolia will show how to combine an appealing user interface with personalized content and smooth interactions. <p>Join Patrick Kinzel, Senior Account Executive Commerce Cloud at Salesforce, and Sebastian Stang, General Manager EMEA at Magnolia, for key insights to strengthen your ecommerce customer experience.</p> <p>Discover more:<br> <a href="https://www.magnolia-cms.com/about/events/Magnolia-at-K5.html">https://www.magnolia-cms.com/about/events/Magnolia-at-K5.html</a></p></p><p><a href="http://video.magnolia-cms.com/composable-storefronts-how-to"><img src="http://video.magnolia-cms.com/64968558/87014871/68e6a8707288bd07f093eae1ce151b55/standard/download-11-thumbnail.jpg" width="75" height=""/></a></p> composable dxp conference ecommerce salesforce salesforce commerce cloud storefront http://video.magnolia-cms.com/magnolia-at-texas-state-university <p>Three years ago, Texas State University had invested a tremendous amount of time and money into our CMS implementation. The result? We had managed to get only a dozen sites into the system, and still had stale content and unhappy users. After two years with our old CMS technology, we had had enough, and switched to Magnolia. We now have 215 sites in the system, more dynamic and current content, and users who love the CMS.</p><p><a href="http://video.magnolia-cms.com/magnolia-at-texas-state-university"><img src="http://video.magnolia-cms.com/49543327/55253392/ed9f1d3e1e9e75a1252c4896796714ce/standard/download-5-thumbnail.jpg" width="600" height="338"/></a></p> http://video.magnolia-cms.com/photo/55253392 Wed, 25 Apr 2012 00:00:00 GMT Magnolia at Texas State University Three years ago, Texas State University had invested a tremendous amount of time and money into our CMS implementation. The result? We had managed to get only a dozen sites into the system, and still had stale content and unhappy users. After two years with our old CMS technology, we had had enough, and switched to Magnolia. We now have 215 sites in the system, more dynamic and current content, and users who love the CMS. Three years ago, Texas State University had invested a tremendous amount of time and money into our CMS implementation. The result? We had managed to get only a dozen sites into the system, and still had stale content and unhappy users. After two... Magnolia Videos | Magnolia DXP 39:52 <p>Three years ago, Texas State University had invested a tremendous amount of time and money into our CMS implementation. The result? We had managed to get only a dozen sites into the system, and still had stale content and unhappy users. After two years with our old CMS technology, we had had enough, and switched to Magnolia. We now have 215 sites in the system, more dynamic and current content, and users who love the CMS.</p><p><a href="http://video.magnolia-cms.com/magnolia-at-texas-state-university"><img src="http://video.magnolia-cms.com/49543327/55253392/ed9f1d3e1e9e75a1252c4896796714ce/standard/download-5-thumbnail.jpg" width="600" height="338"/></a></p> casestudy cms conference education java magnolia mconf opensource texasstateuniversity tsu wcm