The gears from Shimano, the carbon frame from BMC Switzerland, the brake from MAGURA – many components make the bike a personal racing, tracking, or leisure machine. As modular and flexible as the bike and their high-quality spare parts are, so are the buying channels and buying behavior of cycling fans, maximum flexibility through modularity. And hey, which way to top performance across all channels? We lay it on thick and discuss from the manufacturer's side and system integrators.

Rocking the stage for you:

- Top Retail Brand: BIKE24!
- KPS AG as an experienced European implementation partner for cutting-edge high-performance architectures.
- Algolia as the world's leading provider of AI-based enterprise search experience.
- Magnolia as leading composable DXP.

Discover more: https://www.magnolia-cms.com/about/events/omr-festival-2023-masterclass.html