MBC Group - Magnolia in the Media
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MBC Group is the largest broadcaster in the Middle-East, with a 50% share of the audience and over 160 million viewers. Millions of visitors come to the MBC website for news and information on the channels and shows. This poses an interesting challenge for the CMS behind it all: Magnolia.
Adriaan Bloem will explain how MBC came to select Magnolia, and how it was adapted to fit the unique requirements of a large media site. He will touch on content management concepts, and how a page-oriented system can enable placeless content. In short: how with a Swiss foundation and some German engineering, you can have your cake -- and eat it, too.